SAMSUNG SDS

Samsung SDS is the company that has data and computing technology. This company provides optimised cloud services for business environments and digital platform-based logistic services. The project was to create motion graphic art videos that could figuratively show the company's role in the industry.

TYPE OF PROJECT

  • Motion graphic

the IDEA

What is the role of I.T's enterprise? After the creation of AI, blockchain, and cloud services, we are able to conveniently obtain refined information through these technologies to quickly run online businesses and communicate with consumers. I see I.T’s role in the industry as a connector between technology and users in assisting convenient interaction, hence using the crosswalk as a visual representation to convey this message.

WE

ARE

I.T CONNE-CTORS

DISPLAY

The video was made for the purpose of showing on an installed display in the lobby of Samsung SDS. The screen size is 3.05 meters(width) and 7.5 meters(height).

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LOVEREVOLUTION

EXCLOSET

BESPOKE BE YOU

GALAXY UNPACKED